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#3426 - 12/22/02 06:21 AM Re: How Can SGC Improve its Marketing and Spread the Word? [Re: srs1a]
aconte
Bid more or post more... tough one...


Registered: 02/22/02
Posts: 1896
Loc: On The Beach....where else!

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I like it too.

aconte
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#3427 - 12/23/02 03:29 AM Top ideas off the top of my head [Re: srs1a]
estang
(S)uper Collector


Registered: 11/15/02
Posts: 496

Offline
1. Continue their grading special past Jan 31st to gain more customers
2. Promote their grading special on ebay for those searching for cards, in the weekly SCD, and at major card shows
3. Create registry by team & player.
4. Create grading incentive program for those looking to complete major brand graded sets based upon % completed. The incentives could be grading coupons, recognition on web site or recognition in their advertisements.
5. Create sub-grades on the back of their holder that compliments the hologram. This is much much needed for SGC to garner further advantage from PSA & GAI, while allowing them to compete from a holder perspective with Beckett
6. Probably need to partner up exclusively with some large collectors/dealers to influx the secondary market with their product.
7. Continue their excellent customer service
8. Flexible shipping alternatives to help consumer reduce cost
9. Grading specials for teams that win WS, SB, or championship that must be noted on your submission form (promo).
10. Continue their grading special past Jan 31st
_________________________
Enjoy Your Collection & SKOL VIKINGS!

Erik

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#3428 - 12/23/02 06:31 AM Re: Top ideas off the top of my head [Re: estang]
vayank
The Amazing Card-Man


Registered: 04/13/02
Posts: 948
Loc: Alexandria, Va

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Perhaps SGC should marry the set registry specials to the set you have registered. I have a '77 set registered, maybe the $5/30 day thing would be my special for building my set.. Of course, my other submissions would still qualify for SGC's other specials -- Newsletter 10% off etc....
_________________________
---- Matthew T. Natale Alexandria, Virginia Completed 1977 Topps Baseball SGC Graded Set, Average Grade 92.89

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#3429 - 12/23/02 06:39 AM Atlantic City National [Re: vayank]
vayank
The Amazing Card-Man


Registered: 04/13/02
Posts: 948
Loc: Alexandria, Va

Offline
I think Seano and the whole SGC team needs to circle the '03 Atlantic City National on their day planners. New Jersey is SGC's home turf. Many of their best customers are in the greater area, certainly within driving distance. SGC needs to be the total package -- marketing, attention getting, reaching out to their base customers. The world is coming to their house, the world should know it is their HOUSE. Plenty of time to plan for it, plenty of time to think on it....
_________________________
---- Matthew T. Natale Alexandria, Virginia Completed 1977 Topps Baseball SGC Graded Set, Average Grade 92.89

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#3430 - 12/23/02 06:40 AM Re: Top ideas off the top of my head [Re: estang]
aconte
Bid more or post more... tough one...


Registered: 02/22/02
Posts: 1896
Loc: On The Beach....where else!

Offline
Estang,

I like your number 3 idea. I might do a team or player set in Sgc holders some
day.

I'm not a fan of number 5. I can't stand Beckett and this reminds me too
much of Beckett. I'm fine with the grading as it is. I don't need information
on the back of the holder. If I got a question that my eyes can't answer
I let the experts look at it.

So good or bad let's not copy Beckett.

aconte
_________________________

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#3431 - 12/23/02 10:38 AM Re: Top ideas off the top of my head [Re: aconte]
SGCRULES
Learning the Ropes


Registered: 11/25/02
Posts: 21
Loc: Little Rock, Arkansas

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I hope they do continue the grading special or I am afraid my grading dollars will be spent elsewhere. I can buy most of what I collect for about the charge for grading.

Billy

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#3432 - 01/12/03 02:04 AM National [Re: SGCRULES]
vayank
The Amazing Card-Man


Registered: 04/13/02
Posts: 948
Loc: Alexandria, Va

Offline
I hope the SGC brain trust is focusing on the need to maximize the enormous opportunity presented by the Atlantic City National. It being their backyard, they will not have the staging costs of a mid-west or west National. The saved cost should be a head start for their maketing budget.
_________________________
---- Matthew T. Natale Alexandria, Virginia Completed 1977 Topps Baseball SGC Graded Set, Average Grade 92.89

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#3433 - 01/12/03 04:58 AM Re: National [Re: vayank]
aconte
Bid more or post more... tough one...


Registered: 02/22/02
Posts: 1896
Loc: On The Beach....where else!

Offline
VaYank,

I know most of forum54 contains Sgc supporters but I thought you and
others who have not seen this might find this interesting read.

http://www.network54.com/Hide/Forum/thread?forumid=153652&messageid=1042306343&lp=1042393463

Maybe with the Registry and the upcoming National in A.C., Sgc will
continue to spread the word. I think they are doing fine. For me the
key is and always will be to grade consistently and accurately. All the
other stuff is ok too.

aconte
_________________________

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#3434 - 01/12/03 06:29 AM Re: National [Re: aconte]
srs1a
Old, dense-headed hammers are cool. Best nail pounders.


Registered: 08/15/02
Posts: 987
Loc: NY

Offline
aconte,

interesting reading, indeed. could you give me a little more background on this board?

thanks!

Scott

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#3435 - 01/12/03 07:00 AM Re: National [Re: srs1a]
aconte
Bid more or post more... tough one...


Registered: 02/22/02
Posts: 1896
Loc: On The Beach....where else!

Offline
srs1a,

This board mainly focuses on discussing pre-war baseball cards. Topics
include e-cards, t-cards, grading companies, pre-war auctions, old judges,
ebay, old time players, and a variety of other old baseball topics. It makes
for some good reading. I don't really contribute much since my knowledge
of most topics discussed is limited. I've been following that board
for some time.

They also post a thread to buy, sell, and trade cards. And topics do
get repeated every so often.

aconte
_________________________

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